Who We Are

 Phoenix Outdoor is a privately owned Australian outdoor, or out-of-home, advertising company. Phoenix is Australia’s premier provider of petro convenience advertising options providing innovative small format “path to purchase” advertising signage in prominent locations including at Australia’s leading petro convenience retail network, 7-Eleven.

Phoenix is focused on reaching consumers who are ‘on the go’ in public places and unlike many of our competitors who claim they are effective in reaching people close to points of purchase the majority of Phoenix locations reach people AT the point-of-purchase. Through the use of the latest technology based signs that offer high creative impact and audience reach potential, our petro convenience network ensures a powerful and successful campaign combination.

Our network covers a wide geographical spread in most major metropolitan areas of Australia and captures a broad range of consumer demographics. We are able to identify and reach our clients specific target demographic and tailor campaigns via a range of advertising format options in order to deliver the most value out of your brand awareness campaign or specific product promotion.

Phoenix is also expanding in the large format medium and is an industry leader in the use of digital LED billboards in this format.